Summative Assessment: Customer Relationship Management Sales Pitch

Write a maximum 300-word sales pitch that you plan on presenting to Skylyn. To gain their commitment, clearly communicate your value proposition of placing ads in both online and print versions of the newspaper.

Using each of the 5 types of objections, determine how Barneby’s Auctions may object to your sales pitch. Make any assumption necessary, within reason, to create your responses. Include a chart below your sales pitch with the following information:

  • Objection
  • Type of objection
  • Potential reason for objection
  • Potential response to objection

Ensure your responses to each objection clearly demonstrate the value of your product.

Cite any sources used to support your assignment and format citations and references according to APA format.

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